THIS IS THE LEGEND of Golden Goose Deluxe Brand (GGDB) Hi-Star sneakers, a Venetian ready-to-wear brand, accessories and footwear:
Once upon a time there was a boy who was traveling a road far from conventions and impositions. Among the trees, a leaf remained stuck on the side of the shoe. During the walk, returning to the city, the leaf oxidized, becoming gold. What seemed useless dirt was thus sublimated in a sign of uniqueness and preciousness.
AND THIS IS THE REALITY. GGDB, is a slow brand able to respect and observe the rhythm of nature even in the everyday life of the metropolis. This philosophy translates into handmade sneakers and therefore different from one another. Produced on the model of the legendary Superstar, the Hi Star sneakers take this concept of uniqueness to an even higher level. In fact, specialized craftsmen apply a real 24 carat gold leaf by hand to the right side of each pair of shoes. GGDB believes to this point in the high added value of craftsmanship and in the manual ability that branding is entirely handwritten around the shoe and on the edge of the sole.
A sole that certainly does not go unnoticed by its 5 cm. The Serenissima brand has already launched the pure gold Hi Star sneaker in Seoul through a pop-up store. But since February 23, the Hi Star is available in all GGDB flagships in the world. Let the legend continue.